TxAuthors will test out products and services to see if they have value in promoting or selling your book. This is the current list of companies that we do not recommend and the reasons why. There is no need for you to waste your money and get little to no results promoting your book(s).
GoRead.com – Why pay $30+ a month to promote a website book store that doesn’t promote you? True, an 80% commission is great, but will you sell thousands of books over a year to justify the expense. Plus, they have top selling books on their site, so all the promotion to them only adds to their sales of everyone else’s books, including best sellers…again, how does that help you?
Authors Uproar – their website is incomplete and full of ‘additional’ products you don’t need.
AwsomeBookPromotion.com – Operates several websites that you pay to have your book promoted. The AwsomeGang promotion lumps you into a list of books being promoted via email, so you get lost in the shuffle and there is not a set genre for each email. It’s anything and everything in the mix.
BookShout is another book promotion email program that promotes more than one book in their email.
If you pay for book promotion you should be the only book promoted either in that email or in that twitter moment. A link should be going directly to a page where they can see and read more about your book and then purchase directly from that site. If you are one of several books, then people will skip over you and you have wasted your money. In addition, the email that your book is listed in should be for books in your same genre, not books from every genre, or a group of books from one genre that has absolutely nothing to do with your book.
We previously wrote that there is an opportunity to create a physical bookstore for Texas Authors. We are still working on the possibility and want to make sure that what we create will work for every Texas Author. Therefore, we are asking for your help with a short simple questionnaire to help guide us.
We are also asking that you share the questionnaire with any and all Texas Author you know. We want to create a tourist destination that increases your book sales and your profit.
If you are a Texas Author, click on Read More to complete the short survey.
On October 27, 2017, DEAR Texas Radio did a special interview with Tom Blubaugh, a co-founder of the Authors Community. Below is the written aspect of what AC is. Here is the link to the radio show to hear more from Tom about AC and its value to authors: https://soundcloud.com/deartexasradio/dear-texas-read-radio-show-special-with-authors-community
PLEASE NOTE: Recently we discovered that the community will NOT Accept people from every background. TxAuthors has ALWAYS been about inclusion and promoting a positive atmosphere for EVERYONE! For this reason we CAN NOT recommend this community.
What is it?
Authors Community is a community of like-minded people to learn from and find resources necessary to complete your writing project and market the finished product. We offer personal consulting with our experienced marketing staff: Tom Blubaugh, Gina Burgess, and Tamy Bond. Together, we have established an online membership community leveraging multiple service levels. This enables personal and custom services tailored to you as an individual writer.
While the concept sounds great, we again must be clear that any organization that discriminates against anyone is not a healthy, positive organization to belong to.
Based on a few articles over the years, it has become clear that authors who have a book in their local library tend to see an increase in book sales, based on the quality of their work. Recently, we did a survey with Texas Libraries to see how much money was being spent toward book purchases of Texas Authors. It was very low, as we sadly expected.
Of the libraries that responded, the average annual allowance to purchase new books was $15,000 (this did not include the large cities with populations over 500,000). Of those funds, 10% of it went to purchasing Texas Authors books. With an estimated 8,400 published authors, that’s tough competition.
Many authors donate a copy of their book to libraries, and most are grateful for that copy. However, there are a lot of libraries that refuse them, not because of quality, but because of the cost of turning it into a hard copy so it will last longer. That process averages about $15 per book and higher, an expense that librarians prefer not to spend on unknown authors.
The alternative for the author is to use a service that gets their Ebook into the library at no cost to them, and very low cost to the library. One such program is the Self-E program by the nationally respected Library Journal. This is a free service for self-published or hybrid authors. TxAuthors charges $10 per title to cover our time and to keep it super easy for the author.
Through our efforts, over 330 books are in the Texas system, with an estimated 50 books receiving reviews and moving up to the national database. Texas is the second largest database in the country and we are proud to help increase the opportunity for authors to find more readers. The Library Journal will be honoring us, by creating a special web page in their system just for Texas Authors. No other state is scheduled to have this done. While this may not seem like a big deal, the fact that they want to work with us and promote Texas Authors is a huge compliment for what we are doing.
In addition, because of this success, the Library Journal has been working with the San Antonio mass transit system VIA to allow for passengers to have access to those books. It is a free service to riders, who can read the books on their smartphone, iPad, etc., while on the bus. On our bookstore website, we have over 1,500 titles. At least half of those should be in the Library Journal program. Therefore, we encourage you to sign up and take advantage of this opportunity now, so when they begin adding Dallas, Houston and other Texas cities to the list, your book will be available to those readers as well.
The fact that this bus program results in no royalties for authors is a drawback. It does, however, allow for authors to find new readers and that can be more valuable than being paid a few cents in royalties. As always, there is never a guarantee of the readership of one’s book, but increasing your chances to find new readers is the goal. For those authors who have multiple books, don’t put them all out on the system, but at least put one or two in the system, so people can discover you and will want to buy your other books.
If you had signed up for the Library Journal program and do not want your book available for free to readers, please email me so we can have your book removed from the system. If you would like to get your book added into the system, you can either do it yourself or pay us the $10 processing fee to get it up quick and easy.
This is a great opportunity to expand your options, I hope you will take advantage of it. As always, if you have any questions, please do not hesitate to contact me at TxAuthors@live.com